How do you write automatic emails from your SaaS projects: as yourself (a person) or as “we” (fictional team of the project)?

Since I’m a solopreneur as myself (and my company name)

writen by Benedikt

I write as myself. Customers will then also write to me personally which is kind of nice.

writen by Philip

Even if it’s password-reset or email-verification email?

No, in those cases I just use the company name

writen by Philip

For general communication I would use the first person

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